- State funding will support public-private partnerships to promote tourism destinations in eastern Connecticut
- Initiative looks to encourage cooperation among sectors to promote an area
- Applicants to be accepted on a rolling basis through Oct. 31
A state fund of $180,000 is available for public-private partnerships designed to promote tourism in eastern Connecticut. The 2020 Regional Marketing Partnership Program hopes to support promotional efforts for attractions in the 41 communities in the region.
The program caps awards at $25,000, with approved proposals receiving a 2-to-1 match on the first $5,000 and a 1-to-1 match on remaining funding. It is designed to foster cooperation among different entities such as businesses, nonprofits, and municipalities, as eligible programs should represent a “region, theme, or other clusters of businesses or towns.”
The Eastern Regional Tourism District will select recipients on a rolling basis through Oct. 31. Plans should be submitted to the Chamber of Commerce of Eastern Connecticut.