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Understanding Your Customer

  • Without customers, there’s no business. This course offers guidelines for identifying your current and potential customers to improve the effectiveness of your marketing
  • For the business organizations in need of strategy to retain and attract more customers
  • Helps you understand sources of data and how to use it to create a description of your customers and their buying behavior

Knowing your customer is a vital part of effectively selling your product or service. This course will introduce you to tools and resources that will help you understand your customer and increase sales.

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Know Your Competitors

By Denis Jakuc 

There are tons of benefits to knowing who your competitors are—what they’re offering, their strengths and weaknesses. That knowledge can help you make your products and services stand out,