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Introduction to Pricing

  • Learn the ins and outs of pricing and how pricing affects sales of a product
  • For those who wish to learn components of the marketing mix and objectives for pricing a product
  • Helps you identify common pricing mistakes and covers topics like the legal issues involved in antitrust actions, loss leader pricing, and price discrimination

Learn about pricing and the impact that it has on the success of your business. From determining your price to implementing your pricing strategy, this course will give you the resources to help you set and update the cost of your products or services.

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