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Hotels Mull Pivot to Remote Work Getaways During Pandemic

  • The hospitality industry been struggling with a loss of income due to a slump in travel and event cancellations during the COVID-19 pandemic
  • Some hotels have been buttressing their revenues with short-term room rentals for people to enjoy a new remote work location
  • Long-term stay packages also being offered
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Supplier Diversity Receiving More Attention Amid Pandemic, Social Justice Movements

  • Large companies with supplier diversity programs support a variety of companies, including small businesses and those run by women, minorities, or LGBTQ owners
  • Supplier diversity enhances a large company’s reputation while broadening the economic opportunities for partnering businesses
  • Diversity commitments have been receiving more attention during the COVID-19 pandemic as well as social justice movements
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Poll: Customers Willing to Spend More at Local Businesses, But Likely Visit Less Frequently

  • A survey by Red Egg Marketing finds that about 84 percent of respondents are willing to spend more money to support a local business
  • The majority of respondents say they shop locally only once a month, with about one-third shopping at local businesses each week
  • Customers likely to research a product before purchasing, relying primarily on the the company’s website
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Personal Branding 101

  • You are your product: This course explains how to create and influence public perception of an individual by positioning them as an authority in their industry
  • For entrepreneurs looking forward to bring their services/product into the spotlight
  • Helps you understand how personal branding, social media presence and maintaining brand can boost your business
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