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Forecasting New Business

  • Business forecasting helps you identify who will buy your products and services, and what demand you can expect
  • Accurate forecasting helps you find the right markets and avoid wasting money
  • Defining the overall market size, deciding which segments you want to target, defining characteristics of targeted market segments, and more
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Risk Management for Small Business

  • Risk management is vital for preserving your company in the face of unexpected circumstances
  • Understand different scenarios for internal and external risks
  • How to develop a risk management plan, and prepare for unpredictable risks
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How to Deal With Business Uncertainty

  • Uncertainty is certain to occur in business, and can come from many different sources
  • Understanding the four different types of business uncertainty
  • Tips for enduring uncertain times, or even turning them to your advantage
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Developing a Small Business Action Plan

  • A small business Action Plan is useful for introducing new products and services, expanding staff, and other purposes
  • An 11-step process for creating this plan
  • A real world example of an Action Plan used to meet the objectives of a med spa business
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Dashboards to Drive Your Small Business

  • A dashboard offers an easy way to track key metrics related to your business
  • Tracking sales, return on investment, employee performance, and more
  • Factors to consider when creating your dashboards
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The Action Plan: Making the Business Plan Happen

  • An action plan establishes a short-term effort to achieve the goals of a strategic action plan
  • Assembling a team, monitoring actions, creating a timetable, and other steps
  • Building in flexibility to account for unexpected circumstances
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Contingency Planning: Dealing with Surprise Disruptions

  • Disruptions ranging from natural disasters to the departure of key staff can impact your business
  • Creating a contingency plan to mitigate the scenarios you believe your business is most likely to face
  • How contingency planning can benefit your business
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